Basics of food labeling

Site: Plattform für Weiterbildung und Internationalisierung der Hochschule Weihenstephan-Triesdorf
Course: Entrepreneurship in Food
Book: Basics of food labeling
Printed by: Gast
Date: Monday, 30 March 2026, 12:27 PM

Description


1. Purpose of food labeling

 
 

2. Materials for food labeling

Labels come in a variety of shapes, sizes, materials and formats, which might be determined by the size, shape and material of your packaged food. For food products it has to be ensured that the label is made from food-contact material. A main factor might also be the quantity needed, as start-ups might opt tomprint their own labels or to use a online printer. In those cases the cost per label is higher, but it is possinble to produce small numbers, while professional printers offer lower cost labels, but at higher minimum quantities. In some case the label can be directly printed onto the packaging material.

Besides labels used for the front and back of a product, there are also options for labels that cover the top or bottom of the package. A variety of special labels also exists. Hover over the images to display the description.


Paper labels come in different finishings, matt, glossy, metallic, craft/brown paper, or so-called estate paper for elegant labels.

Elegant Estate label paper:

While paper labels are great for many uses and give products a natural look with texture and no shine, in some cases a label protected by a coating might be more appropriate. Two options are available to protect printed labels from exposure to moisture, tearing, abrasion, and light, as well as things like smudges and fingerprints: laminated or varnished labels. Varnishes and laminates also give the label a smoother, glossier finish, which can give the product a high quality appeal.

Varnish label coatings:

A varnish over a printed labels seals and protects the ink and the label agains abrasions. Varnish coating is available in glossy or matte finishes. However, they’re not as shiny as laminates and usually cost less than laminates, however, they don’t hold up as long.

Laminate label coatings:

Laminates or film labels offer the ultimate label protection against moisture, abrasion & light, or contact with oils or chemicals. Laminates come in both glossy and matte finishes, as well as a thermal transfer for secondary printing. Because of their durability and tear-resistance they are good options for odd-shaped containers.

Another option for odd-shaped packages or multi-packaging, are shrink sleeve labels.

Shrink sleeve labels:

 


3. Methods of food labeling

Applicators, also known as labeling units, apply self-adhesive labels by removing each individual label from the backing paper and transfering it to the product. The remaining blank backing paper is usually automatically wound up. An applicator may have a mechanical or a motorized winder and unwinder, depending on the required labeling performance and specific requirements. You can adapt your labeling system for your specific speed. Motorized winders may work at a speed of 200 meters or 2000  labels per minute.

Label dispensers, also known as manual applicators or manual label dispensers, are labeling units that can be used to label a wide variety of products with various types of self-adhesive labels. The applicator can be equipped with a printing unit if required. This allows the user to print labels with, for example, lines of text, changing dates, barcodes and batch numbers. The difference between a label dispensers and an applicator is, that the self-adhesive labels for the workflow are removed from the dispensing beak manually and the next label is made available automatically by the label reel.

Watch here: manual label applicator for bottles or jars

Unlike self-adhesive labels, which already have the adhesive backing, wet glue labels require a separate label glue or label adhesive. During the labelling process, that glue is applied so the label will adhere to the product. Wet glue labels typically wrap around products like cans, bottles or jars.

Watch here: wet glue PET bottle label application